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SpyDown Redesign
BrandingUI/UXWeb Design
Duration
3 months
Role
Lead Designer & Developer
Overview
SpyDown underwent a comprehensive brand transformation to modernize its identity and improve user experience. The project encompassed everything from logo redesign to a complete website overhaul. Key Achievements: • Increased user engagement by 40% • Improved website load time by 60% • Modernized brand identity while maintaining brand recognition Technologies Used: • Next.js for the frontend • Tailwind CSS for styling • Figma for design
Challenges & Solutions
One of the main challenges was maintaining brand recognition while modernizing the visual identity. We solved this through careful color palette selection and maintaining key brand elements.